“Halftime in America”

Does anyone else agree that having Clint Eastwood narrate a commercial instantly makes it 100x better?  Morgan Freeman and James Earl Jones have that same effect.

Chrysler shelled out millions for the Super Bowl ad, which many said was a thinly veiled political piece.  It featured the “Dirty Harry” star giving a serious pep talk to America:

“It’s halftime. Both teams are in their locker rooms discussing what they can do to win this game in the second half,” Eastwood begins. “It’s halftime in America, too. People are out of work and they’re hurting. And they’re all wondering what they’re gonna do to make a comeback.”

The message is coming from highly regarded actor and filmmaker, Eastwood, which is a change from last year’s ad featuring Eminem.

We wonder if Chrysler meant to be so controversial with this commercial. Maybe they should’ve gone for laughs like Doritos did with their catapulting baby ad.

What was your favorite Super Bowl commercial?

P3R Publicity is a full-service PR firm based in Los Angeles servicing fashion, hospitality, consumer goods, non-profits, talent and lifestyle brands. Visit us at www.myp3r.com.

Make a Winning Dish

Wondering what to serve when the big game is on?  P3R listed some of our favorite dishes.  Whether it’s taking the classic “slider” recipe by giving it a little twist, or spicing up your old chili recipe with a football theme, these apps are a sure fire way to really spice up your party! Bon Appetit!

Burger-Potato Bites

Chili in a Football

Bite-Sized Baked Brie

Cheesy Italian Sausage Dip

Chocolate Strawberry Footballs

What do you plan on serving at your Super Bowl gathering?

P3R Publicity is a full-service PR firm based in Los Angeles servicing fashion, hospitality, consumer goods, non-profits, talent and lifestyle brands. Visit us at www.myp3r.com.

Madonna promises “Greatest Show on Earth”

Madonna told Jay Leno a few days ago that preparing for her performance at the Super Bowl is “the most nerve-racking thing I’ve ever done.”  It seems hard to imagine that somebody like Madonna can be nervous, but it’s refreshing to hear that even someone so accomplished can appreciate this opportunity.  She claims that her performance will be dedicated to her father.

“This is a Midwesterner girl’s dream to be performing at the Super Bowl halftime show,” said Madonna, who was born in Bay City, Michigan.

Local Los Angeles radio stations have vowed to play her new single “Give Me All Your Luvin” every hour on the hour, until she performs at the Super Bowl on Sunday.  That’s some serious dedication.  If you haven’t heard it before, here is the music video that features M.I.A. and Nicki Minaj.  It’s available now on iTunes.

It is confirmed that she will be singing three old songs along with her new track, which are rumored to be “Vogue,” “Ray of Light,” and “Music.”  LMFAO and M.I.A. are supposedly going to be joining the Queen of Pop during the 12-minute performance.

Madonna won’t say which team she is rooting for, but the little salsa dance she did at a recent press conference, gives us a hint.  The salsa is the preferred touchdown dance for Victor Cruz, wide receiver of the Giants.

(credit: Christopher Polk/Getty Images)

What is your favorite Madonna song? Let us know!

P3R Publicity is a full-service PR firm based in Los Angeles servicing fashion, hospitality, consumer goods, non-profits, talent and lifestyle brands. Visit us at www.myp3r.com.

Rooney Mara’s Dad says, “This is her Super Bowl”

Rooney Mara, Oscar nominee for her role in “Girl with the Dragon Tattoo”, has  connections that go beyond Hollywood and into the NFL. The Mara family is very well-networked into the Super Bowl-bound, Giants.  Her dad, Chris Mara is a top Giants executive and her great grandfather is Giants founder, Tim Mara.  Her other great grandfather, Art Rooney, started the Pittsburgh Steelers.

Even though her uniform is usually a designer gown rather than a jersey with numbers on it, her family is supportive.

“I thought she was on the bubble because the category was so tough this year,” Rooney’s dad told ESPN. “It was a very tough role for her, and a lot of hard work went into it, so this is her Super Bowl.”

(L) Rooney Mara (R) Chris Mara

With their eye on two different trophies, it’s a great time for the Mara family! Are you rooting for them?

P3R Publicity is a full-service PR firm based in Los Angeles servicing fashion, hospitality, consumer goods, non-profits, talent and lifestyle brands. Visit us at www.myp3r.com.

Super Bowl Commercial Preview

It’s finally Super Bowl  time! Whether you’re a fan of the sport, or just a fan of having an excuse to party on a Sunday, February 5th is the day!  This year is the rematch of the 2008 Super Bowl.  ( In case you didn’t know, it’s The Giants vs. The Patriots, again) These two teams squared off in what was a classic underdog story.  The Patriots had an undefeated season (19-0) while The Giants clawed their way in with a wild card berth and a 10-6 record.  The Giants came out victorious and started a semi-rivalry between the two teams.  So, anybody that loves football drama will surely enjoy this game!

For those more interested in the commercials, you can look forward to some good ones! A few clips came out as a sneak preview earlier this week.  Remember last year’s Volkswagen commercial with the adorable Darth Vador? If not, see below:

Well this year, Volkswagen has decided to keep on with the Star Wars theme and is featuring these precious pups barking the theme song. LOVE!

Which team are you rooting for, the Patriots or the Giants?

P3R Publicity is a full-service PR firm based in Los Angeles servicing fashion, hospitality, consumer goods, non-profits, talent and lifestyle brands. Visit us at www.myp3r.com.